Quick Start Guide

Welcome to Search Goblin! This comprehensive guide will walk you through the essential steps to connect your data sources, configure your account settings, and begin leveraging our powerful SEO analytics and AI-driven optimization tools. Get up and running in just a few minutes.

Account Setup Shortcuts

Configuring your account settings is crucial for personalizing your Search Goblin experience and ensuring full access to all features. Below are shortcuts to key areas within your profile where you can manage connections, set preferences, and secure your account.

Search Console

Connect, view, and manage your GSC properties.

Go to Profile › Search Console

Google Ads

Link your Google Ads accounts and select the active one.

Go to Profile › Google Ads

Content & Brand Queries

Set site context and brand regex under each connected property.

Go to Profile › Properties

API Keys

Configure AI provider keys used across the app.

Open AI Settings

Essential Setup Steps

Follow these four essential steps to get the most out of Search Goblin. Each step builds upon the previous one, creating a comprehensive SEO analytics and optimization platform tailored to your business needs.

  1. Connect Google Search Console

    This is the foundation of your Search Goblin experience. By connecting your Google Search Console account, you enable Search Goblin to import your search performance data, which powers all our dashboards and AI insights. You'll be able to see which keywords are driving traffic, which pages perform best, and identify optimization opportunities.

    What you'll get:

    Complete search performance data, keyword rankings, click-through rates, and impression data for all your connected properties.

    Connect GSC Now

  2. Configure Content & Brand Queries

    Define your site's context and brand queries to ensure our AI provides the most accurate and relevant insights. This crucial step helps differentiate between branded and non-branded search traffic, giving you clearer analytics on how users discover your content versus how they find your brand specifically.

    What you'll get:

    More accurate AI insights, better content recommendations, and clearer separation of branded vs. organic traffic.

    Configure queries

  3. Connect Google Ads (Optional but Recommended)

    For a complete view of your digital marketing performance, connect your Google Ads account. This integration allows Search Goblin to correlate your organic search data with your paid advertising efforts, providing deeper insights into keyword effectiveness, budget allocation, and overall campaign performance.

    What you'll get:

    Unified view of organic and paid performance, keyword overlap analysis, and ROI insights across channels.

    Connect Google Ads

  4. Add AI Provider API Keys

    Unlock Search Goblin's advanced AI capabilities by adding your preferred AI provider API keys. This enables features like intelligent content optimization, automated insights generation, competitive analysis, and AI-powered recommendations that help you stay ahead of the competition.

    What you'll get:

    AI content optimization, automated insights, competitive analysis, and intelligent recommendations for improving your SEO performance.

    Add API keys

Ready to Get Started?

Once you've completed the setup steps above, you're ready to explore Search Goblin's powerful features. Start with the main dashboard to see your data in action, then dive deeper into specific tools and analytics.

Pro Tip: For the best experience, complete all four setup steps in order. Each step builds upon the previous one, and you'll get the most value when all components are connected.